At what point in my 27 years of maturity (mostly immaturity) did the greedy money grubbing corporate suits of Kellogg’s take away my shiny cereal dust covered toy?
I would hand pick my favorite brand of cereal by the select prize I would receive when I contaminated my family’s breakfast by shoving my dirty little fingers down to the bottom of the box. The boxes lined the grocery isle with gloriously horrific typeface that only a child would love shouting FREE TOY INSIDE. These toys weren’t made of cardboard. I didn’t have to mail in 23 UPC codes and send 10$ for shipping and handling to get my Miley Cyrus temporary Tattoo.
Now the huge incentive is how this Cereal will support my child’s Immunity or is Now better tasting. Who cares about the immunity? Better tasting? I guess the advertising world is over marketing to a whinny 6 year olds who would scream until they got what they wanted or parents don’t give in as easily as they used too.
So during my break from designing today I researched this … now I only have like 15 – 20 minutes to do so but this is the information I came across:
There have been instances where companies have had to recall boxes of cereal due to toys not being safe for children, such as Kellogg's recall in 2005 due to a unsafe Mercury battery. Also, perhaps it is an easy way for companies to reduce costs.
WHAT Moron would put a Mercury battery in a something the would be ingested into little kids. The average price of a box of cereal in the United States is $3.00 a box. This varies greatly based on type and location. I pay a lot more then that for cereal. The cost of these toys is probably less then 50 cents.
Here’s my solution. Save money by firing the idiots with the “ingenious” ideas of placing toys in products that may be hazardous to your health in MY Cocoa Krispies and bring back the “Safe” toys that we all grew up with.
NOW!
**Disclaimer: I am not an English major. I received a C average in grammar classes my entire life. If it weren't for spell check I wouldn't even know how to spell the word 'receive' correctly. So don’t hate on my run-on sentences and grammatical misfortune.